Verve Marketing Group captures what makes brands unique with an approach grounded in clarifying strategy and brought to life in exceptional marketing communications. Our expertise spans comprehensive brand development, standout web design, and impactful multi-channel digital marketing and SEO programs.
We thrive on helping businesses take on the types of marketing challenges that can change the organization’s trajectory. Big strategy challenges. Big creative design challenges. Communications that have the power to accelerate your organization’s growth and help your brand become more known, loved, and used.
1. Energy and enthusiasm in the expression of ideas, especially in literary or artistic work.
2. Vitality; liveliness.
3. archaic Aptitude or talent.
Consistency and interaction between all media helps optimize the impact of every communication. Whether we handle all your marketing – or just one aspect – your team will think about how our efforts should be interacting with the rest of your marketing and creative to ensure the best results.
Our agency began in 2008 with a mission to provide effective, quality creative and smart marketing strategy. What we learned through the years is that while our clients did value good, strategic creative – what they value as much, if not even more, is the ability to work flexibly, pragmatically, and efficiently to get to the solutions they need.
Working with Verve Marketing Group, you’ll find –
• A ruthless “strategy before tactics” creative philosophy
• Flexibility that allows you to easily tap into and out of, diverse services as needs change
• Efficiency in creating high-quality work without bureaucracy: aka, reasonable fees
• Customized solutions and invested high-level agency partners
• Ability to work directly with the talent doing the work, and the freedom to not have to, depending on the level of collaboration desired
Verve Marketing Group works with organizations of all sizes utilizing our expertise with what clients may perceive as “difficult” marketing challenges. Situations such as –
• A need to create a brand identity that speaks to vastly different audiences
• Audiences in niche industries that need to be reached cost-effectively
• Products with a complex purchase process or high-ticket/important decision involving research and high trust
• Products whose communications require an ability to “speak the language” of a niche culture
Our best-fit clients value the power of good creative. They care about results. And they know what they’re hoping to accomplish.
When we first started working with Verve, they asked about and focused on our organization’s goals. In the end, that initial conversation and the subsequent design of our website helped us reach heights we hadn’t even dreamed of. Our membership has doubled, our community has almost tripled, our blog posts are easier to design and share and we are used as a resource more than ever before.
Since launching the new website, we have seen higher page views and user retention. More users are coming to the site and staying on it longer. The pages are able to be customized as we need them to be.
Our event raised a substantial ROI beyond our expectations. The Creative Director … was receptive to our feedback but held firm on points that would have compromised the aesthetic of our pieces… he was as invested in the pieces as we were.
“We’re so happy with our site! One of our main goals was to save the Board time and money by automating as much as possible through the website. It’s raised the professionalism of our organization. The entire Board is pleased.”
“This process could not have run smoother. Thank you guys for the consistent excellence.”
“Our objective for the Kiefer site was to enhance the customer experience by reducing friction and improving an overall category navigation with an SEO-driven approach that supports our key business segments. We set out to improve our visual brand, page designs site layout and flow throughout the our site to drive order conversion rates. Our site redesign – working with Verve Marketing Group – achieved our brand and customer experience objectives.”
“I would definitely say our tours and enrollments increased because of the website and Google marketing! The Google Ads have been KEY for us in getting higher enrollment again.”
“We had tremendous growth after the website was developed and rebranded. Our numbers increased by 5x in sales and service. We owe this growth to Verve Marketing Group!! Our gorgeous and easy to use website has been the reason for our tremendous growth and success!!!”
“Our website helped us reach heights we hadn’t even dreamed of. Our membership has tripled, our community has almost tripled, our blog posts are easier to design and share, and we are used as a resource more than ever before.”
“… fabulous to work with from strategy, design, content, and web development. You know the digital marketing space and deliver incredible results!”
The Verve team is a group of thinkers, doers, innovators and leaders in branding, marketing and creative. You will collaborate with strategic marketers and award-winning creatives who deliver what you need to achieve the results you desire— passionate professionals who genuinely care about your success. Our team has worked together for the long-term and enjoys working with clients for the long-term. We think of ourselves as an extension of your team. We care. And together, we’ll help you to greater success.
Your brand, website and marketing work best as one system. When one firm develops your brand strategy and also carries it out, nothing gets lost in the handoff. The people who shaped your brand, and know it well, bring its messaging, look and feel to full expression in your website, digital campaigns and other key materials. Your brand stays consistent, you spend less time bringing new teams up to speed, and more of your investment goes toward results.
Yes, often. We come alongside you wherever we can add value. If you already work with another firm on a tactic like social media or email, or you’d rather handle some work in-house, we’re glad to coordinate. That flexibility extends to components of a tactic as well. For example, we might develop your social media strategy and produce the creative, and then your internal team posts. Each member of our team brings decades of experience and has worked successfully in nearly every kind of arrangement.
Our senior team. You won’t be handed off to junior staff. Most engagements involve a small, dedicated team of two to five people. That’s typically a strategic lead, a content and project lead, a designer and, for websites, a web developer, with added support as needed. The people who understand your goals are the same ones making decisions about your work. Clients often describe us as an extension of their own staff.
However works best for your team. We stay in regular touch by email, phone and video, and we’re comfortable working in the platforms you already use. Along with your primary contact, you’re always welcome to reach out directly to anyone on your team.
Platforms we commonly use with clients include:
Every project starts with discovery. We will start with a Zoom kick off between our team and yours. This guided discussion sets the stage for our ongoing relationship, information needed, roles, and expectations. Before we write or design anything, we will want to understand your organization, audiences, competitors, and goals.
Our web design process and branding process both follow a tried-and-true approach, with sign-off points at key junctures. This keeps the work efficient and painless and leads to a successful end result. For more detail, see our web design process and branding process. Our clients consistently rate us highly for meeting deadlines, including on tight deadlines. The best results come when both teams stay engaged, so we’ll tell you up front what we need from you such as content, feedback, and approvals, and when.
Great branding and marketing are possible without an outsized budget. Our senior-led team keeps overhead lean, so more of your investment goes into the work itself. In competitive bids, Verve consistently stands out for value.
We scope carefully up front and also provide creative solutions when helpful, such as phasing in a web project or prioritizing aspects of a digital campaign. Our goal isn’t just finishing within budget. It’s creating work that delivers a meaningful return. And it’s a key reason we have maintained long-term client relationships.
Verve Marketing Group is consistently honored year in and year out. Recognition includes creative awards, as well as brand and marketing recognition by independent rating organizations such as Clutch and Expertise.
We’d love to learn about your design and marketing needs! Contracts are flexible to meet a variety of client needs.
"*" indicates required fields
