All-America Selections


AAS Winners website designed by Verve Marketing Group

IAC Award-Winning Website Helps Visitors Find and Select Award-Winning Plants.

The Brand

All-America Selections (AAS) is the go-to organization that serious gardeners and horticulturists look to for choosing reliable varieties of flowers and vegetables. Every year, the organization independently tests and judges new varieties and announces the year’s AAS Winners.

The Challenge

Our client previously had a custom built site that was difficult to update and not mobile responsive.

What We Did

Verve created a new site that offers a robust ability for visitors to search for specific annuals, perennials, and edible/vegetables varieties, see multiple pictures of the plant, and learn plant details.

The site also supports gardeners with easier to find information on where to purchase AAS Winners and where they can be seen live in one of the AAS Display Gardens found throughout the U.S.

A section of the site designed for the horticultural industry provides free AAS Winner signage for professional gardens and retailers, information for the media and a password protected page for AAS judges.

See website >

Wheaton College
Tyndale Momentum