Verve Marketing Group helps organizations optimize visibility through organic and paid search marketing. Work begins with an audit of your site and understanding objectives. Keyword research uncovers what visitors are searching for related to your product or service. And a customized program of search marketing activities is developed to meet your objectives. This typically includes a combination of both organic search as well as paid search through AdWords.
Organic Search Marketing
Organic search marketing involves technical optimization of your site, content creation, and offsite linking to your content.
Paid Search Marketing
Paid search marketing can be through Google AdWords or social platforms such as Facebook. After the initial setup and creation of text and remarketing ads, ongoing activities will make sure your campaign continues to improve and deliver.