Web Design and Development Services

The hallmarks of a great website are clearly organized content, great design, compelling messaging, and superb technical capability on both frontend and backend. Our award-winning Chicago web design agency takes an integrated approach to web design and development to produce a highly attractive and user-friendly experience — with the business goals of the site paramount.

Websites that look good and are built to perform

Mobile First Design

A mobile website is more than just responsive. Verve Marketing Group began creating responsive websites early on in 2012 even before Google’s announcement that year that mobile friendly sites would become an important factor in rankings. Your website will be designed for viewing on phone, tablet, and desktop/laptop with appropriate page design and navigation.

Strategic, Intuitive Information Architecture

Marketing, content, design and tech experts all play a part in ensuring an enjoyable, intuitive experience for site visitors. Our process includes creation of site visitor personas to understand why and how key audiences come to the site, site map, and wireframes.

UX/UI Design for a Compelling and Interactive Experience

Great design creates an experience that feels, looks, reads, and functions well. It expresses your brand in an enjoyable site experience. And with every page designed to reflect the prioritization and natural flow of content. Whether a brand launch or update to an existing site, we will explore the best execution of your brand look and feel.

Copy that Resonates with Your Audience and Supports SEO

Copy and design work together. Sometimes copy leads. Sometimes visuals say it all. On a site relaunch, leave it to us to work with your existing and new content—and repurpose it for an amazing user experience! Headlines that let visitors skim to get the big picture. Body copy that explains the details they want to learn more about. All in the voice of your brand.

Search Engine Optimized

Optimizing your site to be found involves both technical backend and copy—and design frontend work. We address both to optimize your site’s online search visibility related to what your audience is searching for and the products/services you offer.

Control Your Own Updates and Where Your Site Resides

We choose the technical platform that best fits the needs of your site and preferences. For informational websites, WordPress is generally the way to go in particular if you plan to have frequent content updates (which you should!). You may be shocked to learn what is possible. We will advise on whether this is the best platform based on your needs but for informational websites, functionality should generally not hold you back. We can create custom themes that allow you to do most anything that is needed. And unlike WIX, SquareSpace and other 3rd party hosted platforms you are not tied to where it’s hosted – and not limited in what you can do.

Award-Winning Websites

Intuitive content organization. Professional design. Sky’s-the-limit technology.

Scientific testing lab refreshes brand identity, launches new website to solidify leadership position.

BrandingDigital MarketingWeb DesignLogo Design

Particle Technology Labs

Legacy sporting goods company repositions brand for a new generation of swim athletes.

Web DesignLogo DesignGraphic DesignBranding

Kiefer Aquatics

Nonprofit doubles membership and triples community engagement with new website.

BrandingWeb Design

National Garden Bureau

Top Chicago Web Design company Clutch - Consumer Products & Services 2023

Clutch Top Technical SEO in Chicago - Verve Marketing Group

Expertise Best Branding Agencies in Chicago

“Our website helped us reach heights we hadn’t even dreamed of.”

When we first started working with Verve, they asked about and focused on our organization’s goals. In the end, that initial conversation and the subsequent design of our website helped us reach heights we hadn’t even dreamed of. Our membership has doubled, our community has almost tripled, our blog posts are easier to design and share and we are used as a resource more than ever before.

Diane Blazek

Executive Director, National Garden Bureau

“Since launching the new website, we have seen higher page views and user retention.””

Since launching the new website, we have seen higher page views and user retention. More users are coming to the site and staying on it longer. The pages are able to be customized as we need them to be.

Nick Poe

Senior Marketing Manager, Thomas Nelson

“Verve brought a refreshing and new lens to the project.”

Verve Marketing Group brought a refreshing and new lens to the project… [they were] extremely flexible and helped to shape the project based on what we needed. They also provided creative and actionable solutions that helped us stay within budget and get the project done.

Rosalyn Tonai

Executive Director, National Japanese American Historical Society

“Our internal team is thrilled.”

“Verve brought our concept to life with a site that’s both beautiful and practical. It looks great plus it’s driving traffic through to action. Our internal team is thrilled.”

Deb Keiser

Campaign Marketing Strategist, Wheaton College

“We’re so happy with our site! … It’s raised the professionalism of the organization.”

“We’re so happy with our site! One of our main goals was to save the Board time and money by automating as much as possible through the website. It’s raised the professionalism of our organization. The entire Board is pleased.”

Patti Sunleaf

President, Chicago Society of Gastroenterology Nurses and Associates

“Working with Verve Marketing Group [we] achieved our brand and customer experience objectives.”

“Our objective for the Kiefer site was to enhance the customer experience by reducing friction and improving an overall category navigation with an SEO-driven approach that supports our key business segments. We set out to improve our visual brand, page designs site layout and flow throughout the our site to drive order conversion rates. Our site redesign – working with Verve Marketing Group – achieved our brand and customer experience objectives.”

Elaina Cuoci

Director of Digital Marketing and Merchandising, Kiefer Aquatics

“Our numbers increased by 5x in sales and service. We owe this growth to Verve Marketing Group!!

“We had tremendous growth after the website was developed and rebranded. Our numbers increased by 5x in sales and service. We owe this growth to Verve Marketing Group!! Our gorgeous and easy to use website has been the reason for our tremendous growth and success!!!”

Nicolle Lee

Owner, Salon Neapolitan